Smart Transaction Systems | Gift & Loyalty Card Solutions |

18 Apr Featured in MarketingDive: Having to share personal data turns consumers away from loyalty programs, study says

Posted at 10:55h in News

Originally published at MarketingDive.com. By Laura Klepacki Dive Brief: According to a new Harris Poll survey, 71% of Americans would be less likely to join a rewards program that collects personal information, such as address, account information and more, with 27% saying they would be much less likely...

27 Mar Featured in Boulder Daily Camera: Platform developed by Boulder company aims to make rewards programs easy for small businesses

Posted at 10:52h in News

Originally published at DailyCamera.com. By Pratik Joshi Boulder’s Smart Transaction Systems, a financial technologies company helping small businesses offer customer loyalty programs including digital gift cards, has developed a new rewards program. The program called Wilbur is “ultra-simple” in the way it works, offering benefits for both businesses...

17 Jan Featured in DIYMarketers: How to Create a Customer Loyalty Program on a Budget

Posted at 10:44h in News

Originally published at DIYMarketers.com By Ivana Taylor “Some people sell things so they can have customers — a smart business has customers so you can sell them things.” Dan Kennedy CUSTOMER LOYALTY PROGRAMS ARE A PROFIT BUILDING MARKETING STRATEGY You already know that existing customers are more profitable customers....

13 Dec Featured in DIYMarketers: The Evolution of Rewards Programs—Have We Gone Past the Point of Loyalty?

Posted at 10:42h in News

Originally published at DIYMarketers.com. By Ray Clopton, CEO and President of STS & Wilbur Loyalty rewards programs began in the 1700s to help create repeat business, but today’s loyalty programs have morphed into something that often strays from this mission. Many of our loyalty rewards programs today are as focused...

13 Dec Featured in AlleyWatch: Look for A Middle-Way Solution to Customer Loyalty in the Age of Big Data Concerns

Posted at 10:38h in News

Originally published at AlleyWatch.com. By Ray Clopton, CEO and President of STS & Wilbur Although loyalty rewards programs have changed dramatically since they began in the 1700s, not all of these developments actually have advanced customer loyalty, especially in recent years. Innovations in technology have led many marketers to collect and use...

12 Dec Smart Transaction Systems Announces Free Magento 2 Extension

Posted at 10:34h in News

New extension allows Magento users to enable STS gift cards on their e-commerce websites. Boulder, CO – December 12, 2018 – Smart Transaction Systems (STS), a multinational provider of gift and loyalty card solutions, announced today that it has created a free STS gift...

05 Nov Smart Transaction Systems Announces Integration with LinkPOS

Posted at 10:32h in News

New partnership allows LinkPOS users to enable STS gift cards on their POS systems. Boulder, CO – November 5, 2018 – Smart Transaction Systems (STS), a multinational provider of gift and loyalty card solutions, announced today that LinkPOS has integrated STS gift cards into...

04 Sep Smart Transaction Systems to Exhibit at Florida Restaurant & Lodging Show

Posted at 10:31h in News

Smart Transaction Systems (STS) will be exhibiting at the Florida Restaurant & Lodging Show this Thursday through Saturday, September 6th through 8th. The show is located at the Orange County Convention Center in Orlando, Florida. STS will be hosting booth number 2135. At the booth, attendees...

29 Sep Smart Transaction Systems Announces Integration with Revention

Posted at 10:27h in News

Integration enables gift card features for Revention’s point-of-sale system and HungerRush, their online ordering service. Boulder, CO – September 29, 2017 – Smart Transaction Systems, a multinational gift card program provider, today announced that Revention, a provider of point-of-sale solutions for the hospitality industry, has completed...

19 Jun Smart Transaction Systems Announces Integration with Khamu Solutions

Posted at 10:24h in News

Partnership enables gift and loyalty card features for Khamu Solutions' "point-of-service" system, Sapphire POS, and online ordering service, KulaCart Boulder, CO – June 19, 2017 – Smart Transaction Systems, a multinational gift card program provider, today announced that Khamu Solutions, a provider of point-of-sale solutions for...

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